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a dark secret about EM

over 7 years

the purpose of EM is to create as many alts as possible. now it sounds wacky but listen to me:

  • play with X amount of redhearts for free/very cheap
  • get around r*tard bans, work on the coveted pie chart, etc
  • more goes at the goldheart = more likely you win (someone with 10 alts wins the round almost by sheer odds, vs honest working class ppl with 0 alts)
  • ppl like to make RP accounts or troll accounts or etc

these may be incentives that players see for making many fake/duplicate accounts, AKA "alts". but why does the design of EM as a program/community really encourage users to login to more than once account daily?

  • more active user accounts = more $$$ for lazyboy Lucid

I know that many top players in the "Fame" tab have more then 3 accounts, almost by a rule. I suspect that several mods, and possibly Lucid himself, actively play with multiple accounts daily.

B/c this site's funky disorganization encourages people to multi-account, Lucid turns a bug into a feature and gets rich doing nothing.

Yuck... capitalism...!

I am...
11 signed
- confused - disgusted - pleased - shocked - amused - tired
over 7 years
I do not really see how Lucid gets rich off of this...
over 7 years
The left column in Hall of Fame tab is all one user.
over 7 years
So how do you think the site will sustain if lucid doesnt earn money from it?
deletedover 7 years
I've wondered why lucid created the alt-system before (because it seems like a design headache) and the reasons that I've imagined are:

1. Gives the impression that the userbase is larger than it actually is. When users see all of these random different alts, they think a lot of people are using the site.

2. Gives users more value for what they purchase -> If they buy custom backgrounds, the option unlocks for all of their alts too.

3. Discourages the use of 'meta' in mafia games. More unknown alts makes it less likely for people to be able to rely on past behavior of players they are familiar with.
deletedover 7 years
Lucid doesn't make money off me, I use adblock pro.
over 7 years
i dont think lucid plays epicmafia, or else it wouldnt be this sh1tty
over 7 years
Other sites call those account Hydras.

Alts are nothing else, but an extra chance for you to play.
over 7 years

Enamored says


lailai says

Advertising revenue is based off page views and impressions, not the number of accounts. It doesn't matter if you play 5 games on 5 accounts or 25 games on 1 account, it's all the same.

On a unique visitor level, that is tracked by evercookies; accounts have nothing to do with it again.


you can buy additional alt accounts ;D


Yeah, that's probably why games are limited XD Not for ad revenue though.
over 7 years

lailai says

Advertising revenue is based off page views and impressions, not the number of accounts. It doesn't matter if you play 5 games on 5 accounts or 25 games on 1 account, it's all the same.

On a unique visitor level, that is tracked by evercookies; accounts have nothing to do with it again.


you can buy additional alt accounts ;D
over 7 years
Advertising revenue is based off page views and impressions, not the number of accounts. It doesn't matter if you play 5 games on 5 accounts or 25 games on 1 account, it's all the same.

On a unique visitor level, that is tracked by evercookies; accounts have nothing to do with it again.